News — InstagramPost

As consumer preferences change and competition becomes more keen, retailers and commerce operators are under even more pressure to get creative with loyalty programs. The latest example of that comes from the NFL. According to CNBC, the “San Francisco 49ers announced Monday that season ticket holders next year will get unlimited food and beverage items at Levi’s Stadium, as part of the team’s ‘Member Inclusive Menu’ initiative. Partnering with Levy Restaurants, the 49ers will be the first NFL team to offer an array of free, unlimited food for die-hard fans.” Rebates and cash-back offers sound great in theory — the...